If you’re an entrepreneur, what skill can you absolutely not do without? Selling might come up as an obvious possible answer—after all, every business owner regardless of their venture needs to persuade someone to part with their cash. Or in this high-tech world is it a specific bit of know-how, such as SEO optimization or website design? Or could it possibly be pitching and self presentation?
While all of these abilities are obviously valuable to entrepreneurs, and no one can get along starting a business if they’re is entirely devoid of them, a recent Copyblogger post argues that the one skill every entrepreneur must possess to succeed is actually none of the above. What is it? The ability to evolve.