The Ten Rules of Good Design by Dieter Rams at Braun

The Ten Rules of Good Design.

Good design:

1. is innovative

2. makes a product useful

3. is aesthetic

4. makes a product understandable

5. is unobtrusive

6. is honest

7. is long lasting

8. is thorough down to the las detail

9. is environmentally friendly

10. is at little design as possible.

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